Industrial locations that do not allow commercial filming. Safety protocols, union rules, operational schedules that don't pause for production. And on the last day: food poisoning. The show still went on.

phillips 66 lubricants, keeping the world running smoothly

Phillips 66 worker portrait on location
the brief
National brand platform for Phillips 66 Lubricants.
Integrated photo and video across multiple channels: automotive, trucking, agriculture, mining, construction, power generation.
Show real people who keep the world running:
not just the products.
the approach
Industrial facility wide shot
Phillips 66 employee documentary portrait
Refinery operations detail
Worker hands close-up industrial
Phillips 66 campaign production still
2 shoots combined into 1
2 crews
5 scout days
10 shoot days
11 locations
6 industries
15 sunrises and sunsets
2 states
10 hard hats
2 safety orientations
the deliverables
Real worker portrait documentary style
Phillips 66 facility behind the scenes
Worker on location wide shot
Industrial process close-up detail
Phillips 66 campaign hero frame
the result
Hero images. Broadcast spots.
A full library of assets deployed across a global brand platform.
Employee portrait natural light

Phillips 66 is still keeping the world running smoothly.

Integrated Still & Motion for Broadcast, Web & Print  |  Arizona & New Mexico  |  Bailey Lauerman  |  Richard Schultz
all work